“Foster’s job is to lead design at X, Google’s ‘moonshot factory’ with inherently futuristic goals”
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Nick is regarded as an expert in the use of design to translate emerging, high impact technologies into well considered, human-oriented proposals , and for bringing clarity, structure and direction to early stage projects.
While Industrial Design sits at the core of Nick’s practice, his focus on the development of emerging technologies for more than two decades has allowed him to explore many diverse facets of design. From creating new products for multinational organizations as a consultant, to leading research into emerging behaviors at Sony; exploring future opportunities through storytelling and moviemaking at Nokia; proposing groundbreaking products and emerging platforms for Google and defining world-changing moonshots at Google X, Nick excels not only as a design practitioner but as a leader. In parallel, his ongoing research and exploratory writing have positioned him at the forefront of emerging design practices and discourse.
Due to the strategic nature of his work, the majority of it remains pre-launched or under strict non-disclosure clauses. If you would like to see examples of Nick’s work or discuss particular projects, please get in touch here.